• On-Demand Video

Communicating with the Media Strategically and Ethically

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On-Demand Video

---------- CLE 1 sub/0.5 eth PRICE Regular: $149.00
New Attorney: $75.00
Subscribers Pay: $0.00

About

Successful advocacy requires communication that is strategic, ethical, and professional. Advocates for clients whose experiences are not widely understood need to be prepared for the client to be understood in the actual courtroom and in the courtroom of public opinion.

Words matter: From ourselves to our communities, communicators lead change. There is no more effective source for mass communication than the media. Words and images on television, digital media, social media, and the internet in general can serve as catalysts for social change. It is critically important that we amplify and represent all voices, especially the voices of people from underserved, misrepresented and underserved populations. 

Whether you are in-house counsel, work at a firm, or work for a government agency, you’re almost certain to handle topics of deep importance to members of the LGBTQ+ communities.

Whether planned or not, when these topics become the subject matter for media outlets, it is important to consider in advance how to convey the unique needs of and barriers facing many LGBTQ+ community members. 

Developed by the PBA LGBTQ+ Committee, this program explores considerations for communicating effectively and ethically across different cultures, backgrounds, and perspectives. 

Gain valuable guidance for communicating with, for, and about members of the LGBTQ+ communities:

  • Understanding your audience 
  • Factors that affect cross-cultural communication
  • Using inclusive language
  • Removing exclusion from communication
  • Active listening and nonverbal cues
  • Media resources

Co-sponsored with the PBA LGBTQ+ Committee.

Recorded in October 2023.

Practice Areas

Faculty

NameFirm/Company
Elizabeth Clare Cooney
Omar Gonzalez-Pagan Esq. Lambda Legal HDQ
Thomas W. Ude Jr., Esq. Mazzoni Center
Faculty may vary by location.
PBI reserves the right to substitute speakers at all programs.
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